From B2B to B2C,
I have been working with Louise on several projects where PR has been the key factor to campaign success. I am very impressed by Louise’s strategic approach to finding the right angles and stories to reach earned media goals, as well as brand goals. Louise is a truly inventive marketer that embraces new and different ways of getting news out there
Louise joined Radon and successfully built our approach/offering to PR and social media. During the following years, she was instrumental in some of our most engaging and acclaimed work to this day. Her magic is her ability to see where the ever-changing landscape of platforms and influencers goes ahead of the curve. To that, she owns a unique fingerspitzengefühl for what’s right and what’s not when it comes to communication. I’m lucky to have had the privilege of working alongside Louise, which was truly some of the best years of my work life. Even better is that I still get to call her my friend.
Being around Louise is a guarantee for constant boosts of inspiration, as well as new insights and learnings. I met her during a course on Digital PR at Berghs School of Communication and she was the main reason the course was so rewarding. Her great knowledge of and experience made the content easy to grasp. By her choice of themes, cases, examples and own experiences, she managed to create hands on assignments that was directly applicable in real (work) life settings. Additionally – Louise is an extremely engaged educator. Her always positive attitude, her structure, her ability to see and encourage each and every one in a group, creates a simply awesome learning environment. Through the course I got a solid ground of insights and knowledge for my continued work within digital communication. So, I gladly recommend Louise for everyone who need an energy and inspirational boost with great knowledge in media and PR. Add that large portion of engagement and there’s Louise’s’ recipe for success.